Introduction to Business Administration

Course Description:

This module provides a foundational overview of business administration, focusing on key concepts and structures that define modern businesses. It covers various types of business entities, the organizational hierarchies within them, and the significance of corporate governance and ethics. Students will explore the internal and external environments in which businesses operate, including the impact of globalization and market dynamics. The module also delves into strategic planning, introducing tools such as SWOT analysis to help businesses define their vision, mission, and long-term goals. By the end of this module, students will have a solid understanding of the basic principles of business administration and how they apply to real-world scenarios.

Key Topics:

• Business Structures and Organizational Hierarchies
• Corporate Governance and Ethics
• Business Environments and Market Structures
• Strategic Planning and SWOT Analysis

Learning Outcomes:

• Identify different types of business entities and understand their organizational structures.
• Analyze the internal and external factors that influence business operations.
• Apply strategic planning tools to assess and develop business strategies.

Topic Covered 

1.1 Understanding Business Structures

• Types of Business Entities (Sole Proprietorship, Partnership, Corporation)
• Organizational Hierarchies and Roles
• Corporate Governance and Ethical Considerations

1.2 Business Environments

• Internal vs. External Business Environments
• Market Structures and Competition
• Impact of Globalization on Business Operations

1.3 Business Strategy and Planning

• Vision, Mission, and Core Values
• Strategic Planning Processes
• SWOT Analysis and Business Goals

Practical Exam: Analyze a real-life company’s business structure and strategic plan.